Global cryptocurrency exchange MEXC has just concluded its partnership campaign with Story Network (IP), marking one of its most successful marketing campaigns. With a total prize pool of $1 million, the event attracted over 220,000 participants and recorded a trading volume of up to $1.59 billion USDT.
Of which, 490 million USDT came from the spot market and 1.1 billion USDT from futures trading – showing strong appeal not only in the spot segment but also in the derivatives segment.
The Secret to Attracting Users
According to MEXC, this success was driven by many innovative incentive mechanisms:
Free trading for IP pairs, reducing barriers to entry.
High-yield staking exclusively for new users.
Tiered trading tasks, which encourage sustainable activity on both spot and futures.
These factors not only increase trading volume, but also strengthen the user experience in the long term.
MEXC's competitive advantages
MEXC currently serves more than 40 million users in more than 170 countries, with four outstanding strengths:
More than 3,000 listed tokens - providing diverse choices and access to the latest trends.
Daily airdrops, making it easy for users to participate and receive rewards.
Extremely low transaction fees, optimizing costs for both professional and new traders.
Abundant liquidity, ensuring fast and efficient order matching speed.
Future Direction
MEXC affirms that it will continue to accompany quality blockchain projects, while designing more innovative campaigns to enhance community engagement. The goal is to make digital asset trading more accessible, safe and rich in experience for global users.
With the resounding success of the campaign with Story Network, MEXC is consolidating its position as one of the most dynamic and innovative exchanges in the cryptocurrency industry today.